Peluva’s athletic footwear stands out in the athletic shoe market with its distinctive minimal toe shoe design. Throughout email designs, I leaned into imagery of the shoe in action: climbing mountains, race training, hiking trails. Adding moments of delight: breaking the frame and overlapping with elements and images give these designs an overall elevated look and feel.
SEED PACKETS
packaging // PRODUCT
I created a brand and label design for London Porter Line. I spent time studying which hand drawn lettering styles fit this company's brand and image best. I designed these labels when I returned from England, so my inspiration was fresh! The color palette is based off of London's color coded transportation maps.
MILLENNIUM
BRANDING
I created a brand and label design for London Porter Line. I spent time studying which hand drawn lettering styles fit this company's brand and image best. I designed these labels when I returned from England, so my inspiration was fresh! The color palette is based off of London's color coded transportation maps.
LONDON PORTER LINE
LABELS // packaging
I created a brand and label design for London Porter Line. I spent time studying which hand drawn lettering styles fit this company's brand and image best. I designed these labels when I returned from England, so my inspiration was fresh! The color palette is based off of London's color coded transportation maps.
SEED PACKETS
packaging
ADD WHAT TURNED INTO MATT HERE!
MILLENNIUM
BRANDING
During the process of creating this brand, I started by researching the target audience—teenagers. This bowling alley, unlike most, is modern, hip, and sleek. I presented three different brand identities to clients and created a brand book for the one they liked most.
EVERGLADES
CONCEPTUAL // SUSTAINABILITY
ADD WHAT TURNED INTO MATT HERE!
THIS IS CHATTANOOGA
BRANDING
ADD WHAT TURNED INTO MATT HERE!
BOLSTER
UX // BRANDING
I designed the interface for Bolster, an app I created. By using video design software, I made a video showing how the interface works.
JAM
logo design
I designed the interface for Bolster, an app I created. By using video design software, I made a video showing how the interface works.
SPEAK MAGAZINE
PUBLICATION // LAYOUT
I designed the interface for Bolster, an app I created. By using video design software, I made a video showing how the interface works.
BEE FRIENDLY
PACKAGING // PRODUCT
SENIOR THESIS.. BLAH BLAH
SPILT MILK
WEB // UX DESIGN
Developing a website for Spilt Milk, the band I created, required very strategic planning. From time management, to the wireframe and grid structure of the website, everything was thought out beforehand. I developed this responsive website from scratch using only HTML and CSS.